create your path

Current Open Positions

Digital Strategist
Pipitone is a marketing and communications firm that does great work with great people. How do we do it? We InteGREAT. Brand building and business building. Marketing and sales. We develop multi-disciplined, integrated approaches—and then execute them flawlessly—to help clients achieve results.

Can You Cultivate? Integrate? Motivate? We’re seeking a Digital Strategist who will be able to develop and execute digital strategies for a variety of clients. As a dynamic team player, you will work in collaboration with client teams to create the company’s absolute best work, bringing innovative, bold ideas to life and providing service excellence. This is a hybrid position based in our Pittsburgh office.

Other responsibilities include:

• Create executable plans around client websites, both existing and new, in order to optimize the website to maximize lead generation.
• Develop executable strategies for our clients to enable the achievement of their goals, including, paid/organic search, paid digital, nurturing/marketing automation, and lead qualification.
• Lead the building, development, and delivery of strategic omnichannel digital marketing plans.
• Calculate ROMI (Return on Marketing Investment) for all client campaigns.
• Continually monitor current marketing trends, new technology solutions, and competitive strategies – and then translate them into new marketing ideas for clients.
• Foster and maintain strong client relationships by ensuring meaningful client value is delivered through a mix of best-practice solutions, skills, capabilities, and original thinking.
• Collaborate and develop relationships with internal teams (stakeholders, account services, creative, integrated content, etc.) and work to ensure best practices across disciplines.
• Identify key digital content needed to support client goals, including but not limited to, new content recommendations, website updates, and landing page creation.
• Identify key data points and measurements to show the impact of our approach and strategy on the client’s business.
• Work with the client and client teams to determine key metrics for reporting the success of the goals set by the team.

Requirements
A Bachelor’s degree in Marketing, Communications, or related field with a minimum of five (5) years of experience in data-driven marketing is required. Strong technical skills in MS Office 365 is also required, as well as strong perceptive and analytic abilities.

Other benefits include:

• Flexible work hours and relaxed dress code
• Outstanding Medical, dental, and vision insurance with generous company contribution
• 401(k) retirement plan with matching program
• Company supported life insurance
• Company wide profit sharing plan
• Comfortable modern office environment
• Company sponsored professional development program
• Free coffee, beverages, snacks and free parking

Schedule:

• 8-hour shift
• Monday - Friday

Work location: Hybrid in Pittsburgh, PA 15214

For immediate consideration, please send resumes to Melanie Kendrew at mkendrew@pipitone.com.